Not all journeys are about conquest. Some are about surrender. Some begin at zero. Opening the gate. The Fool, not the Hero Marketing loves a mountain. The Hero’s Journey with its cinematic arcs, tidy trials, and triumphant returns, has ruled brand storytelling for decades. From Silicon Valley pitch decks to solopreneur origin stories, we’ve been…
WARNING: This article may cause sudden creative breakthroughs, existential marketing crises, and an insatiable urge to delete 90% of your content strategy. Proceed with caution. Welcome to the attention economy Thunderdome… Picture this. You’re doomscrolling at 1 AM, mindlessly flicking through your feed. Some corporate guy in a navy suit is telling you that “brand…
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